It used to be that when you were a small publisher, you were stuck on Adsense. But no more!
With Ezoic Levels, publishers of any size can join the fastest-growing ad network on different levels.
The more your sites grow, the more benefits you unlock. Let’s look at what that means.
What are Ezoic Levels?
Levels are a new layer to the EzoicAds platform. It’s how Ezoic wants to make transparent what level of service they provide their publishers of different sizes.
With other networks, like Mediavine and Adthrive, you’d have to guess which treatment you’ll get, but Ezoic shows you this upfront so you know what to expect.
There are 6 levels:
- Access Now
- Level 1
- Level 2
- Level 3
- Level 4
- VIP
What are the requirements of the Ezoic levels?
In this table, you can see the requirements of each level:
| Level | Monthly Pageviews | Monthly Revenue |
|---|---|---|
| Access Now | < 10,000 | Not required |
| Level 1 | > 10,000 | $50 |
| Level 2 | 20,000 – 30,000 | $200 – $300 |
| Level 3 | 50,000 – 75,000 | $500 – $750 |
| Level 4 | 250,000 – 500,000 | $2,500 – $5,000 |
| VIP | Invitation only | $10,000+ |
It may seem that anyone can get into the Access Now program, but there still is some vetting done here. I do think you need to get at least 1,000 monthly pageviews but there’s no hard and fast rule here.
It’s also relatively easy to get through the first few levels, but level 4 is substantially harder to get into.
What are the benefits of the Ezoic levels?
Each level has its benefits, which grow when you get to the next level.
Access Now benefits
- Core Ad Partners: these are the basic ad partners like Google Ad Exchange, common header bidders, popular ad exchanges, and established ad networks
- Free Courses
- Basic Support
- Live Webinars
- Live Chat
- Help Community
Level 1 benefits
- Core Ad Partners: these are the basic ad partners like Google Ad Exchange, common header bidders, popular ad exchanges, and established ad networks
- Level-Up Learning: a learning portal in Slack designed to educate yourself through modules and connecting with the Ezoic publisher community.
- Basic Support
- Group Onboarding
- Live Webinars
- Live Chat
- Waitlist for Premium: Premium is a paid program where you get access to the most valuable ad relationships that Ezoic has to increase your revenue.
- Help Community
Level 2 benefits
- A+ Ad Partners: includes the core ad partners plus 17 additional ad partners and relationships through Ezoic relationships. These will often only work with established sites.
- Level-Up Learning: a learning portal in Slack designed to educate yourself through modules and connecting with the Ezoic publisher community.
- Dedicated Rep: Your own account manager at Ezoic
- Onboarding Asst.
- Premium Priority: Premium is a paid program where you get access to the most valuable ad relationships that Ezoic has to increase your revenue.
- Live Webinars
- Live Chat
- Help Community
- Book Consultation
Level 3 benefits
- A++ Ad Partners: Everything in core and A+ with 9 additional ad partners and other custom advertising arrangements.
- Level-Up Learning: a learning portal in Slack designed to educate yourself through modules and connecting with the Ezoic publisher community.
- Dedicated Rep: Your own account manager at Ezoic
- Onboarding Asst.
- Premium Access: Premium is a paid program where you get access to the most valuable ad relationships that Ezoic has to increase your revenue.
- Live Webinars
- Live Chat
- Help Community
- Business Reviews
- 1-to-1 Help
- Google Event Invite
Level 4 benefits
- A++ Ad Partners: Everything in core and A+ with 9 additional ad partners and other custom advertising arrangements.
- Level-Up Learning: a learning portal in Slack designed to educate yourself through modules and connecting with the Ezoic publisher community.
- Dedicated Rep: Your own account manager at Ezoic
- Expert Access
- Onboarding Team
- Premium Eligible: Premium is a paid program where you get access to the most valuable ad relationships that Ezoic has to increase your revenue.
- Live Webinars
- Live Chat
- Help Community
- SEO Experts
- AdOps Experts
- 1-to-1 Help
- Google Events
- Ad Sales Team (limited)
VIP benefits
- Custom sales staff working on getting ad deals: Everything in A++ partners plus ad sales and operations working directly with advertisers and bespoke ad partners to tailor advertising demand for larger sites.
- Level-Up Learning: a learning portal in Slack designed to educate yourself through modules and connecting with the Ezoic publisher community.
- Dedicated Rep: Your own account manager at Ezoic
- Expert Access
- Onboarding Team
- Premium Eligible: Premium is a paid program where you get access to the most valuable ad relationships that Ezoic has to increase your revenue.
- Live Webinars
- Live Chat
- Help Community
- SEO Experts
- AdOps Experts
- Dev Experts
- 1-to-1 Help
- Google Events
- Ad Sales Team (limited)
Levels dashboard
You can see what level you’re in on the Levels dashboard:
I’ve been with Ezoic for quite some time, and am a VIP member.
What are grants for Ezoic Levels?
Anyone who is an Ezoic customer (who monetized their site through EzoicAds) can apply for an Ezoic grant.
With three types of grants, Ezoic publishers of any level can apply for one to help their niche sites grow.
- Spark: These grants are given to site owners who want to grow their small sites into larger enterprises. They are only given to publishers in the Access Now and Level-Up learning programs.
- Growth: These grants are for rapid-growth publishers. They can be used to continue the current proven growth strategy and inject it with even faster growth.
- Incubator: Invite only grant program for premium publishers Level 3 and higher. You have to have been an Ezoic customer for over a year.
What are Site Scores for Ezoic Levels?
Ezoic Site Scores is a scoring system to measure niche website optimization. As a publisher progresses through the Ezoic Levels, they’ll unlock new optimization tips and tricks to see where to improve.
It’s the gamification of optimization tips and tricks.
Conclusion
The more you grow with Ezoic, the higher your level. This unlocks more potential for extra revenue and assistance from the Ezoic experts so you can take that momentum and grow even further.
Joost Nusselder is The Content Decoder, a content marketer, dad and loves trying out new tools en tactics. He's been working on a portfolio of niche sites since 2010. Now since 2016 he creates in-depth blog articles together with his team to help loyal readers earn from their own succesful sites.
